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BRINQ Talk

Talk about the company.

Lighting Up the Crossroads - Stuart L. Hart

"Stuart Hart was there at the beginning. Years ago when the term 'sustainability' had not yet reached business schools, Stuart Hart stood as a beacon in the umbrage. It is clear commerce is the engine of change, design the first signal of intention, and global capitalism is at the crossroads. Stuart Hart is there again; this time lighting up the intersection."

- William McDonough, Co-author of Cradle to Cradle

Three years ago, a group of MBA prospects visited the University of North Carolina's Kenan-Flagler Business School. We were wined & dined and offered full rides and stipends, incentives to reject offers at higher ranked business schools and earn our MBAs at Kenan-Flagler instead. The admission staff knew they had to be convincing, so they brought out the big guns. We were introduced to Stu Hart.

Naturally, we decided Carolina was a fine place to be.

BRINQ on the road . . .

The past couple of weeks have been intense travel weeks, with meetings at the Base of the Pyramid Learning Lab, hosted by Cornell University, and the 2005 Advisory Board meeting for the Center for Sustainable Enterprise at the University of North Carolina. Included below are some meeting highlights.

Unleashing Competitive Imagination- the Base of the Pyramid Protocol

The BoP Protocol

How can the multinational company become the driver of an inclusive capitalism?

That's the critical question the Base of the Pyramid Protocol seeks to answer. Developed by Stuart Hart and the Base of the Pyramid Learning Lab, the BOP Protocol Project is a collaborative effort to develop guidelines and business models for successful Base of the Pyramid ventures, enabling them to meet the needs of the world's 4 billion poorest people while discovering huge new growth and innovation opportunities.

The Vision: to create inclusive, mutually beneficial business processes through which the private sector and local communities build economic, social and environmental value.

Going Beyond Networking - Launching a Venture in the Base of the Pyramid

"How do I get the resources I need to start my BOP business?"

This question came up in a recent discussion with a colleague from the Univeristy of North Carolina. Dozens of students graduate each year from UNC's Kenan-Flagler Business School with a top-rated MBA degree and a passion to pursue Base of the Pyramid (BOP) opportunities, but few companies are hiring for these types of positions. You can always start your own business, but how does an aspiring entrepreneur from the top of the pyramid attract the resources needed to launch a new business in the BOP?

Just like any other entrepreneurial endeavor, it's all about building credibility.

Rapid Prototyping for the Masses?

One critical tool for innovation is the ability to do rapid innovation and testing, or as they say in open-source "release early and often." How can rapid prototyping be handled by aspiring designers living in the BOP?At BRINQ, we promote the innovation and design capabilities of people in the Base of the Pyramid (BOP), with a particular focus on toy design in Latin America.

What is Disruptive Innovation?

The disruptive-innovation theory explains why new firms armed with relatively simple, straightforward technological solutions can beat powerful incumbents, often creating entirely new markets and business models. The disruptive innovation theory was popularized in Harvard professor Clayton Christensen's "The Innovator's Dilemma".

BRINQ's Best of the Web - Sustainability and BOP Blogs and Links

In our research and discussions we've come across a number of wonderful websites and blogs on sustainability and the Base of the Pyramid (BOP). We'd like to share them with you. We'll keep updating this list as we continue to discover more of this fantastic work!In our research and discussions we've come across a number of wonderful websites and blogs on sustainability and the Base of the Pyramid (BOP). We'd like to share them with you. We'll keep updating this list as we continue to discover more of this fantastic work!

Do the poor dream brighter sheep?

Why is so much entrepreneurial spirit found among our immigrants and our poor? Do they dream more vividly, brighter and bigger than we do? Perhaps it is just we who dream dreams less bright, dimmed by the glare of so many TVs, movies, and neon signs, from the clutter of so . . . much . . . stuff, sleeping too deeply among our existing history of achievements, our licenses to be lazy.

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